Tatari is a company focused on revolutionizing TV advertising, working with notable brands to enhance their advertising strategies through innovative technology. They are seeking a Marketing Associate to support various marketing efforts, including demand generation, content creation, and the implementation of AI tools to improve marketing efficiencies.
Responsibilities
- Assist with demand generation campaigns, including lead list preparation, email and landing page builds, tracking setup, and performance monitoring
- Help increase our video content output by supporting editing workflows, developing video concepts, and working with freelance or agency partners
- Support the implementation and integration of AI tools to drive marketing efficiencies
- Contribute to ABM programs by helping to research target accounts, prepare personalized outreach assets, and track engagement
- Review and polish content marketing assets including blogs, emails, and presentations. You will work closely with the content team to ensure high editorial standards and even experiment with AI tools to enhance quality
- Become well-versed in Tatari’s back-end sales and content software: HubSpot and Contentful. You will be responsible for building emails, landing pages, and blog posts on Tatari’s website
- Manage Tatari’s social media calendar and publishing across all owned channels
- Support the Client Services team with performance review presentations and one-off marketing needs
- Collaborate with the Sales team to develop marketing collateral that highlights Tatari’s unique value propositions
Skills
- Strong attention to detail, especially when proofreading or reviewing creative work
- Creative writing experience. You can take complex messaging and turn it into something fun and easy to understand
- Highly communicative and organized. You will manage multiple projects and stakeholders, so clear and timely updates are essential
- Comfortable working in a fast-paced environment with a GSD (get stuff done) attitude
- Excited to experiment with new tools and marketing channels
- Assist with demand generation campaigns, including lead list preparation, email and landing page builds, tracking setup, and performance monitoring
- Help increase our video content output by supporting editing workflows, developing video concepts, and working with freelance or agency partners
- Support the implementation and integration of AI tools to drive marketing efficiencies
- Contribute to ABM programs by helping to research target accounts, prepare personalized outreach assets, and track engagement
- Review and polish content marketing assets including blogs, emails, and presentations. You will work closely with the content team to ensure high editorial standards and even experiment with AI tools to enhance quality
- Become well-versed in Tatari's back-end sales and content software: HubSpot and Contentful. You will be responsible for building emails, landing pages, and blog posts on Tatari's website
- Manage Tatari's social media calendar and publishing across all owned channels
- Support the Client Services team with performance review presentations and one-off marketing needs
- Collaborate with the Sales team to develop marketing collateral that highlights Tatari's unique value propositions
- Bachelor's degree from a four-year institution, preferably in Business, Marketing, Journalism, or Communications
- 1–3 years of marketing experience, including content creation, social media management, or campaign execution
- Experience using tools like HubSpot, Contentful, AI Marketing tools and platforms a plus
Benefits
- Equity compensation
- Health insurance coverage for you and your dependents
- 401K, FSA, and commuter benefits
- $150 monthly spending account
- $1,000 annual continued education benefit
- $500 WFH reimbursement
- Unlimited PTO and sick days
- Monthly Company Wellness Day Off
- Snacks, drinks, and catered lunches at the office
- Team building events
- Hybrid RTO of 2 days per week. THIS IS AN IN-OFFICE POSITION
Company Overview
Tatari is a data & analytics company focused on buying and measuring advertising across linear and streaming TV. It was founded in 2016, and is headquartered in San Francisco, California, USA, with a workforce of 51-200 employees. Its website is https://www.tatari.tv/.
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