About Us
Centric Software is a leading provider of product lifecycle management (PLM) solutions for the consumer goods industry. Our mission is to empower brands and retailers to make informed decisions, drive innovation, and deliver exceptional customer experiences. With a strong presence in North America, we're committed to fostering a vibrant community of talented professionals who share our passion for excellence and customer satisfaction.
Job Summary
We're seeking an experienced Field Marketing Specialist, North America to join our team and drive success in consumer goods events and campaigns. As a key member of our marketing team, you'll be responsible for executing field events, managing vendor relationships, and overseeing consumer goods field campaign projects. If you're a motivated and organized professional with a strong background in marketing and event planning, we encourage you to apply for this exciting opportunity.
Responsibilities
The Field Marketing Specialist, North America will be responsible for the following key areas:
- Execute Field Events (50%): Plan, coordinate, and execute webinars, seminars, meetings, and trade shows in the U.S. and Canada. This includes working with stakeholders to ensure event requirements are met, managing vendor relationships, and overseeing event logistics.
- Collaborate with Manager and Team Members: Work closely with the Sr. Marketing Manager, North America and team members to develop and execute event plans, ensuring alignment with overall marketing objectives.
- Manage Vendor Relationships: Develop and maintain relationships with vendors to support event activities, manage invoicing, and ensure budget compliance.
- Oversee Consumer Goods Field Campaign Projects (50%): Collaborate with the Sr. Marketing Manager, North America to develop and execute digital campaigns, manage advertising plans, and coordinate ad placements and execution.
- Research and Manage Advertising Plans: Research new advertising opportunities, coordinate ad placements, and execute advertising plans to achieve campaign objectives.
- Provide Social Media Plan Recommendations: Develop and recommend social media plans to align with overall campaign objectives and ensure successful campaign execution.
- Coordinate with Sales and Lead Gen Teams: Work with the sales and lead gen teams to ensure successful campaigns and events, and report on results to inform future marketing strategies.
- Evaluate Campaign Results: Analyze campaign results, prepare ROI reports, and provide insights to inform future marketing strategies.
Requirements
To be successful in this role, you'll need to possess the following qualifications and skills:
- 2-4 Years of Experience: Proven experience in corporate or field marketing events, with a strong background in marketing and event planning.
- Consumer Goods Industry Experience: Experience working in the consumer goods industry in North America, with a strong understanding of the industry's trends and challenges.
- Marketing Coordinator or Specialist Experience: Demonstrated experience as a marketing coordinator or specialist, with a strong understanding of marketing principles and practices.
- Vendor Management Experience: Proven experience sourcing and overseeing vendors for marketing program execution, with a strong understanding of budget management and compliance.
- Well-Organized and Multi-Tasking Skills: Excellent organizational and multi-tasking skills, with the ability to handle projects autonomously and problem-solve effectively.
- Communication and Collaboration Skills: Strong communication and collaboration skills, with the ability to negotiate and work effectively with stakeholders.
- Bachelor's Degree or Equivalent: A Bachelor's degree or equivalent in Marketing, Communications, or a related field.
- Project Management Software Tools Experience: Experience using project management software tools, such as Asana, Trello, or Basecamp.
- Language Skills: Fluency in English, with the ability to communicate effectively in a second language (optional).
What We Offer
We're committed to providing a competitive compensation package, including:
- Competitive Salary: A salary that reflects your experience and qualifications.
- Benefits: A comprehensive benefits package, including health insurance, retirement savings, and paid time off.
- Remote Work Opportunities: The opportunity to work remotely with a dedicated and motivated team.
- Varied and Challenging Work: A multifaceted job with a high degree of responsibility and a broad spectrum of opportunities to grow your technical skillset.
Career Growth Opportunities and Learning Benefits
We're committed to helping you grow your career and develop your skills. As a Field Marketing Specialist, North America, you'll have access to:
- Training and Development Programs: Ongoing training and development programs to help you develop your skills and stay up-to-date with industry trends.
- Mentorship Opportunities: Mentorship opportunities with experienced professionals in the industry.
- Networking Opportunities: Opportunities to network with industry professionals and build relationships that can help you advance your career.
Work Environment and Company Culture
We're proud of our company culture, which values:
- Collaboration: We believe in the power of collaboration and teamwork to drive success.
- Innovation: We encourage innovation and creativity in all aspects of our business.
- Customer Focus: We're committed to delivering exceptional customer experiences and building strong relationships with our customers.
- Professional Development: We're committed to helping our employees grow their careers and develop their skills.
How to Apply
If you're a motivated and organized professional with a strong background in marketing and event planning, we encourage you to apply for this exciting opportunity. Please submit your resume and a cover letter explaining why you're the ideal candidate for this role. We can't wait to hear from you!
Apply Now
Apply Now