Introduction to blithequark and the Role
At blithequark, we are passionate about leveraging data to drive business decisions and enhance customer experiences. As a leader in the industry, we are committed to fostering a culture of innovation, collaboration, and continuous learning. We are now seeking a highly skilled and motivated Data Scientist, Marketing Analytics to join our team in Brooklyn, USA. As a key member of our Marketing Analytics group, you will play a vital role in driving the success of our marketing efforts by providing actionable insights, industry-leading measurement strategies, and access to the data, tools, and resources required for independent direction and optimization.
Job Overview
In this exciting role, you will have the opportunity to work closely with our marketing, research, product, engineering, and finance teams to identify opportunities, refine the customer experience, analyze the impact of our efforts, and highlight areas for improvement. Your expertise in data analysis and interpretation will be instrumental in informing our marketing strategies and driving business growth. If you are passionate about using data to solve business problems and drive team success, we encourage you to apply for this exceptional opportunity.
Key Responsibilities
- Develop, implement, and refine core marketing measurement frameworks and models, including attribution, lift, CLV, ROI, testing approach, and segmentation
- Drive forward-thinking strategy for performance marketing partners by transforming raw data into meaningful and actionable analyses characterized by strong storytelling, method clarity, and clear documentation
- Play a critical role in determining how we can best engage and grow blithequark customers by identifying and targeting opportunities for growth through analysis of behavioral and transactional data
- Identify key metrics that drive the performance of marketing channels and marketing products, make these accessible to partners through dashboards and reports, and drive these metrics through statistical analyses of experiments
- Continuously assess and refine your technical toolkit, sharing your knowledge with the team and contributing to the development of best practices
Essential Qualifications
To be successful in this role, you will possess the following qualifications:
- 3+ years of proven experience as a data scientist/analyst or in a quantitative role in which you extracted insights from large datasets with minimal engineering support
- Experience with performance/digital marketing operations, channel attribution, lift and lifetime value models, statistical tools and frameworks, and finding efficient growth strategies
- Proficiency in SQL and either R or Python; additional experience with the Hadoop ecosystem or extra scripting languages (Scala, PHP, Ruby, etc.) is a plus
- Proven ability to communicate your insights verbally, visually, and in writing with colleagues and stakeholders
- Open to guiding others, recommending tools and standard approaches to improve the efficiency of the team's work
- Strong, independent, analytical problem solver who enjoys thinking critically and solving complex and nuanced problems
- Passionate about topics like experimental design, data visualization, and statistical analysis techniques
Preferred Qualifications
While not required, the following qualifications are highly desirable:
- Experience with Looker, Tableau, or other data visualization software
- Knowledge of machine learning algorithms and techniques
- Experience working with large datasets and distributed computing systems
- Strong understanding of marketing principles and practices
Career Growth and Learning Opportunities
At blithequark, we are committed to the growth and development of our employees. As a Data Scientist, Marketing Analytics, you will have access to a range of learning opportunities, including:
- Professional development training and workshops
- Mentorship programs
- Conference and event sponsorships
- Access to industry-leading tools and technologies
Work Environment and Company Culture
At blithequark, we pride ourselves on our collaborative and dynamic work environment. Our company culture is built on the values of innovation, teamwork, and continuous learning. As a member of our team, you can expect:
- A supportive and inclusive work environment
- Opportunities for collaboration and knowledge sharing
- A culture of innovation and experimentation
- Recognition and rewards for outstanding performance
Compensation and Benefits
We offer a competitive compensation package, including:
- A hourly rate of $24
- Comprehensive benefits package
- Opportunities for professional growth and development
- A dynamic and supportive work environment
Conclusion
If you are a motivated and experienced data scientist looking for a challenging and rewarding role, we encourage you to apply for this exceptional opportunity. As a Data Scientist, Marketing Analytics at blithequark, you will have the chance to work with a talented team of professionals, drive business growth, and develop your skills and expertise. Don't miss out on this opportunity to join a leading company in the industry and take your career to the next level. Apply now to become a part of our dynamic team and contribute to the success of blithequark!
Apply Now