NBCUniversal is one of the world's leading media and entertainment companies. The Marketing Coordinator will support the Creative Partnerships Development team in creating and executing brand partnerships, developing sales marketing materials, and managing project executions for various live events and specials.
Responsibilities
- Develop sales and marketing materials for NBC’s Live Events & Specials - including NBC’s 100th Anniversary, the Emmys, Opry specials, in addition to the National Dog Show, Rose Parade, New Year’s Eve, and rotating holiday specials - while also providing support across Late Night properties such as Saturday Night Live and The Tonight Show Starring Jimmy Fallon
- Apply an understanding of client goals and direction, sales strategy, cultural/market trends, consumer insights, and the editorial voice to aid in the development and execution of marketing solutions for advertising partners
- Support team in the execution of partnerships, including fulfilling any show production needs and leading communications with internal teams, such as Legal, Ad Ops and Research
- Track all partnership executions (on-air video clips, social posts, digital links, etc.) by continuously updating documents
- Create comprehensive partnership recap and case study materials (i.e. decks, sizzles, one-sheets) with Sales Enablement team, featuring campaign elements, creative writing summaries and key research findings
- Participate in brainstorms and collaborate on building innovative and compelling multi-platform brand programs
- Serve as a brand expert for Live Events for internal Ad Sales and Marketing partners and advertising clients/agencies. Educate internal constituents on marketing solutions and drive top of mind awareness of offerings within sales organization
- Administer invoice process and work directly with Ad Sales Finance and Sales to manage client billing for show partnerships
- Collaborate and keep team informed of competitive market, industry insights, ad sales marketplace trends and potential growth areas
- Assist in other general administrative support as requested, i.e. create meeting agendas, distribute meeting recap notes, prize fulfillment
Skills
- 1-2+ year(s) of experience in creative roles and/or Senior Level executive support in advertising sales/marketing within the media industry, advertising agency, digital company with ad supported revenue or other related experience
- Proven ability to collaborate across teams and specialties
- Experience in social/digital solutions, new platforms and products
- Skilled in PowerPoint and other MS Office programs – Outlook/Word/Excel
- Bachelor's degree or equivalent experience required
- Exceptional interpersonal skills with ability to communicate effectively and comfortably with all levels within the organization and external clients
- Must succeed in problem-solving and be extremely organized and strong attention to detail
- Basic Photoshop and skills and video editing experience a plus
- Ability to take initiative and handle multiple projects, prioritize work assignments, meet deadlines, and work independently in a fast-paced environment
- Basic knowledge and understanding of media marketing, the sales process and creative development with interest in pursuing career in relevant field
- Strong creative writing and presentation skills
- Fan of NBC Live Events, Specials, Late Night programming
Company Overview
DreamWorks Animation SKG, Inc. engages in the development, production, and exploitation of animated films and associated characters It was founded in 1994, and is headquartered in Glendale, California, USA, with a workforce of 1001-5000 employees. Its website is https://www.dreamworks.com.
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