Paid Search (PPC) Specialist (Remote / WFH)
/ PPC / Full Time
Join an established digital agency to help service the search engine marketing needs of an existing roster of clients. The candidate must be a quick learner, highly organized and comfortable working across many projects and client industries. Candidates with agency experience and paid social media management experience are preferred.
Summary
You will have proven success in driving results in B2C eCommerce, customer acquisition, lead and/or revenue generation through digital advertising across the likes of Google Ads, Facebook, Instagram, and more. Of course, you’re a data junkie and can perform magic with Excel to discover new opportunities and insights. You’re at home with all the usual tools: Google Analytics, Google Keyword Tool, Google Trends, and plenty more. If you’re like us, you have cool browser add-ons that make you more productive.
We are looking for a quick learner who is highly organized and comfortable working across many projects.
Our team works remotely, so if you are good at keeping yourself busy without constant oversight, please read on.
What Is The Role?
The Paid Search Specialist is a crucial position so you will need to work well within cross-disciplinary teams and be comfortable multi-tasking in a fast-paced environment where providing clients with a high-level service is expected.
You will be expected to show resourcefulness, exhibit accountability, and understand the role well enough to work independently and demonstrate initiative.
The PPC Strategist will need to be an enthusiastic problem solver and hands-on marketer who combines an analytical mindset with the ability to deliver results for a limited portfolio of clients.
Not only will you be expected to learn which topics are most relevant for our client’s target audience, but you will then use that knowledge to optimize toward the highest value opportunities for their business and constantly monitor performance to inform a holistic overall SEM strategy.
Primary Responsibilities?
Execute new campaign launches
Track, report, and analyze PPC performance
Optimize campaign bids, budgets, and ongoing tests
Troubleshoot performance discrepancies
Search engine content evaluation and optimization
Write ad copy for paid search engine marketing campaigns
Write landing page content for quality score optimization
Perform keyword cost-benefit research for PPC and SEO projects
Does This Describe You?
Sense of humor
Strong analytical skills
Strong organizational skills
Excellent written and communication skills
Excellent Excel and Power Point skills
Ability to work autonomously
Two to three years experience with Google AdWords
Familiarity with Bing Ads
Familiarly with Google Analytics
Experience in an advertising agency environment is a plus
Experience with social media advertising platforms is a plus
Apply Now
Apply Now