Introduction to blithequark
At blithequark, we pride ourselves on being a leader in the media and entertainment industry, with a diverse portfolio of world-driving brands that captivate audiences worldwide. Our brands include family favorites such as Disney, Pixar, Marvel, and Lucasfilm, as well as extensive entertainment networks like ABC, Star, and FX, and our renowned factual brand, National Geographic. We are committed to delivering exceptional advertising solutions that drive revenue, boost functional productivity, and provide top-level support to our clients and partners.
About the Role
We are seeking an experienced and skilled Digital Campaign Manager to join our client services team in Milan, Italy. As a key member of our advertising sales and operations association, you will play a crucial role in leading a Digital Campaigns Client Service manager to design and execute the functional components of our advertising campaigns. Your expertise will span pre-sale guidance, media planning, campaign setup, analysis, optimization, reporting, and invoicing, covering all forms of advertising activity across our digital properties, with a particular focus on video advertising, including our flagship product, Disney+, as well as additional digital assets such as websites, apps, and social platforms.
Key Responsibilities
- Lead a Digital Campaigns Client Service manager in supporting assigned sales representatives and related clients through all stages of the campaign lifecycle, from planning to invoicing
- Deliver effective media plans that maximize revenue and drive client satisfaction
- Allocate team responsibilities while contributing to and assisting in campaign management, including stock gauging, media plan creation, order entry, negotiation, optimization, reporting, and invoicing
- Ensure the Account Manager is fully trained on campaign execution and able to address all related questions
- Act as the primary point of contact for any escalations on complex challenges or requests regarding inventory, ad products, or campaigns
- Collaborate with Sales, Finance, and Accounting in revenue tracking and analysis
- Investigate and resolve ad delivery, ad quality, and technical issues, liaising with global Ad Platforms support
- Evaluate potential ad tech vendor integrations and provide input on contract negotiations
- Ideate, implement, review, and enhance operational processes that drive quality and efficiency
- Analyze utilization and performance of digital inventory to develop strategies and products that maximize revenue yield
- Mentor, train, and develop talent, including onboarding new hires
- Create and update internal documentation to clarify processes and best practices
- Work closely with regional teams and act as a local center of excellence for other offices across EMEA
- Maintain up-to-date knowledge of blithequark's ad tech stack and ecosystem, and stay informed about industry developments and trends
Essential Qualifications
To be successful in this role, you will have:
- A graduate degree or equivalent experience
- 3+ years of overall experience in the advertising industry, either publisher/agency side or in ad tech
- Team management experience, with a proven track record of leading and developing high-performing teams
- Expertise in defining and advancing processes, with a focus on operational efficiency and excellence
- Proficiency in negotiating, planning, and managing ad campaigns for display and video across websites, apps, social platforms, and connected TV environments
- Demonstrated ability in activating campaigns, creating accurate and relevant insights, and optimizing performance
- Solid understanding of programmatic advertising, the technologies that power it, and key vendors in the space
- Familiarity with general data security and privacy requirements related to digital advertising
- Ability to represent the organization in external meetings and events
- Experience with media or entertainment brands is desirable, as is knowledge of the processes and procedures of a global corporation
- Essential skills in using and promoting ad management systems (e.g., Google Ad Manager), ad server systems (e.g., DV360), and management of Creative Labels and Tracking to support and lead the assigned team
- Knowledge of Massive activation for digital campaigns and related requirements
Preferred Qualifications
In addition to the essential qualifications, we prefer candidates with:
- 5+ years of experience in the advertising industry, with a focus on digital campaign management and client services
- Advanced knowledge of ad tech platforms, including Google Ad Manager, DV360, and other industry-leading tools
- Experience working with global teams and managing campaigns across multiple regions
- Strong understanding of the digital media landscape, including trends, challenges, and opportunities
- Proven track record of driving revenue growth and improving client satisfaction through innovative campaign management and client services strategies
Skills and Competencies
To excel in this role, you will possess:
- Exceptional problem-solving skills, with the ability to analyze complex challenges and develop creative solutions
- Strong attention to detail, organizational skills, and ability to manage multiple tasks and priorities simultaneously
- Scientific approach to campaign management, with the ability to assess, evaluate, and plan based on data-driven insights
- Ability to step back and view situations at a macro level, tackling immediate challenges while providing long-term solutions
- Natural leadership and mentoring skills, with the ability to foster a positive, inclusive culture and develop high-performing teams
- Driven to deliver exceptional results, with a focus on client satisfaction, revenue growth, and operational excellence
- Excellent communication and presentation skills, with the ability to represent the team and organization internally and externally
- Strong IT skills, with proficiency in core business applications and remote working tools (Outlook, Excel, PowerPoint, Slack, Zoom)
Career Growth and Learning Benefits
At blithequark, we are committed to the growth and development of our employees. As a Digital Campaign Manager, you will have access to:
- Comprehensive training and onboarding programs to ensure your success in the role
- Ongoing professional development opportunities, including workshops, webinars, and conferences
- Mentorship and coaching from experienced leaders and industry experts
- Opportunities to work on high-profile campaigns and projects, with exposure to global brands and clients
- A collaborative and dynamic work environment, with a focus on innovation, creativity, and teamwork
Work Environment and Company Culture
At blithequark, we pride ourselves on our positive and inclusive company culture. As a Digital Campaign Manager, you will be part of a global team that values:
- Diversity, equity, and inclusion, with a focus on creating a workplace that is welcoming and respectful to all employees
- Innovation and creativity, with a emphasis on experimentation, learning, and growth
- Collaboration and teamwork, with a focus on building strong relationships and delivering exceptional results
- Employee well-being and satisfaction, with a range of benefits and programs to support your physical, mental, and emotional health
Compensation, Perks, and Benefits
At blithequark, we offer a competitive compensation package, including:
- A salary range that reflects your experience and qualifications
- A comprehensive benefits package, including health insurance, retirement savings, and paid time off
- Opportunities for professional development and growth, with a focus on ongoing learning and skill-building
- A dynamic and collaborative work environment, with a range of perks and benefits to support your well-being and satisfaction
Conclusion
If you are a motivated and experienced digital campaign manager looking for a new challenge, we encourage you to apply for this exciting opportunity at blithequark. With our diverse portfolio of brands, commitment to innovation and excellence, and focus on employee growth and development, we offer a unique and rewarding work environment that will help you achieve your career goals. Apply now to join our team and contribute to the success of blithequark's advertising sales and operations association.
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