RAPP is a global precision marketing agency looking for a Data Scientist to join their Marketing Sciences team in Los Angeles. The role involves researching, developing, and deploying advanced AI/ML solutions to drive business impact, while collaborating cross-functionally to solve complex problems.
Responsibilities
- Analyzes large and small internal and external datasets to extract actionable insights
- Develop statistical/ machine learning models to drive targeting, messaging and strategic decision-making, which may include and is not limited to:
- Marketing Mix (MMM) and Marketing Attribution (MTA) models
- Profile-based, Behavioral, LTV and other customer segmentation models
- Response, look-alike, loyalty, net lift and other sales models
- Survival Analysis, In-market and other timing models
- Leads, sales and other KPI forecasting models
- Support iteration and feature enhancement of existing models
- Create new or challenger models with methods, data, and/or tools that are currently not in production
- Aid in code standardization, review, and versioning to increase efficiency and streamline process
- Collaborate with other disciplines to explain insights around statistical output that helps describe the targeting group, consumer, or model tier to non-technical audiences
Skills
- Master's degree in computer science, Data Science, Statistics, Mathematics, Economics, or related discipline
- 1-2 years' experience applying statistical-mathematical analysis and/or analytics-based programming to model, forecast and/or answer tactical and strategic questions
- Working knowledge of database marketing principles, and databases and structure
- Proficient in Python
- Familiarity with AI/Neural Networks
- Strong written and verbal communication skills
- Some experience with SparkML and/or other programming languages and API packages
Benefits
- Health/vision/dental insurance
- 401(k)
- Stock options
- Healthcare & Dependent Flexible Spending Accounts
- Vacation
- Sick, and personal days
- Positive activism days
- Paid parental leave
- Disability benefits
Company Overview
RAPP is a customer experience agency. It is a sub-organization of DAS Group. It was founded in 1965, and is headquartered in New York, New York, USA, with a workforce of 1001-5000 employees. Its website is http://www.rapp.com/.Company H1B Sponsorship
RAPP has a track record of offering H1B sponsorships, with 3 in 2024, 1 in 2023, 1 in 2022, 1 in 2021. Please note that this does not guarantee sponsorship for this specific role.
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